Who Am I

I’m, a writer, content designer, UX professional for 10 + years. I’m also a:

  • Insatiable reader

  • Lover of words

  • Artist - ask me about my fav medium

  • Passionate about inclusion

  • Empathetic

  • Human


My super powers

  • Content Design: UI/UX text, flows, onboarding

  • Content strategy: frameworks, guidelines, IA, content maps

  • Systems thinking: tokens, patterns, consistency

  • Regulatory content: compliance, legal alignment

  • Conversation Design: designing and writing for rules and intents

  • Research: insights synthesis, conversation mining, usability

  • Cross-functional collaboration: PMs, Eng, CELA, Design

  • Storytelling: narratives for share-outs, ideation, product making

  • Interaction Design: Ensure that the words, structure, and flow of a product/UX are intuitive, accessible, and responsive to user needs

  • LLM model evaluations: Determining inputs, establishing rubrics and grounding and measuring quality of outputs.